3 Ways To Optimize Your LinkedIn Profile
We’ve all heard of search engine optimization and now it’s time to introduce the topic of optimizing social media. Yes, it’s possible. For businesses, the social media platform to focus on is LinkedIn because that’s where all the best networking is done nowadays. We have some tips on increasing your LinkedIn visibility:
[success]1. Network[/success]
That’s what LinkedIn is for! Network, network, network. By expanding your connections, you’re also expanding your potential for new connections, and therefore increasing your visibility. How can you do this? Don’t be afraid to connect to former co-workers, employers, and even former clients. Then, ask them to endorse your company or personal profile. The more credibility you have the better, and again, it’ll be easier to cast a larger networking net.
[success]2. Groups[/success]
Don’t just join a group – be active! Participate in discussions and comment on links. This all comes back to making new connections and specific groups will draw the attention of specific people. It’s the optimum place to gain attention to your page from exactly the right people. The more you participate, the better, you’ll become a memorable figure in these groups and contribute to other professionals, and they’ll do the same for you.
[framed_box width=”0″ height=”0″] Related Topic: 5 Reasons To Be Active On LinkedIn[/framed_box]
[success]3. Profile[/success]
No matter what kind of LinkedIn page you have – company or personal – fill it out as completely as possible. The more information you can offer, the more you’re opening yourself up to a global market of professionals in your industry. Additionally, the better your profile looks, the more LinkedIn will rank that profile higher than others that lack information. When it comes down to it, you need to be competitive, and that means completing a profile to the best of your abilities.
